WTTC launches major hotel sustainability initiative at its global summit in Manila

‘Hotel Sustainability Basics’ provides a starting point for fostering sustainability in hospitality Criteria include 12 fundamental actions for hotel sustainability

LONDON, April 22, 2022 /PRNewswire/ — The World Travel and Tourism Council (WTTC) has launched its “Hotel Sustainability Basics”, a set of globally recognized and coordinated criteria that all hotels must implement at a minimum to support responsible travel and tourism.

The initiative was launched today at its prestigious global summit in Manila this week and will help each hotel address to improve its environmental impact.

Developed by the industry for the industry, it highlights 12 actions that are fundamental to hotel sustainability and will help raise the baseline of sustainability across the entire hospitality industry by giving every hotel a point starting point on its sustainability journey.

The initiative has already won the support of major global groups such as Jin Jiang International (Holdings) Co., Ltd., including their subsidiaries Jin Jiang Hotels, Louvre Hotels Group and Radisson Hotel Group, Accor, Barceló Hotel Group, Meliá Hotels International, Indian Hotels Company Limited (IHCL), as well as key hotel associations around the world such as the Caribbean Hotel and Tourism Association (CHTA), the Hotel Association of India (HAI), Huazhu Hotels Group and many more. Collectively, this represents more than 50,000 hotels worldwide.

WTTC’s Hotel Sustainability Basics provide the global hospitality industry with a foundation of positive steps to take to ensure they meet at least minimum sustainability requirements.

However, this is just the start of their journey, and the WTTC urges the industry to seek constant improvement beyond the 12 core criteria so that every hotel, whether sole proprietor or part of a larger group is moving to more advanced frames and greater durability. .

Julie SimpsonPresident and CEO of WTTC, said: “We are laying the foundations for hotel sustainability to ensure that no hotel, no matter how small, is left behind in the drive to introduce sustainability measures from base within a minimum period of time over the next three years.

“Sustainability is non-negotiable, but not every small hotel has access to the science on how to make a difference. It gives everyone access to a global standard and enables consumers to travel with a conference.

“The WTTC wants the hospitality industry to lead by example so that sustainability becomes the baseline requirement used to drive change for this generation and the next.”

The criteria, developed by the WTTC in close collaboration with leading global brands and industry associations, focus on actions that are fundamental to hotel sustainability and address the impact of tourism on the planet across a range of issues. reviews.

These criteria include actions to measure and reduce energy consumption, measure and reduce water consumption, identify and reduce waste, and measure and reduce carbon emissions.

It also includes a linen reuse program, the use of ecological cleaning products, the elimination of plastic straws, stirrers and single-use plastic water bottles, the establishment of product dispensers reception in bulk, as well as measures for the benefit of local communities.

The WTTC is now calling on hotel operators, owners, associations and investors around the world to officially support the initiative and work through their networks to implement the criteria over the next three years.

Wolfgang M. NeumannChairman of the Sustainable Hospitality Alliance, said: “Every industry must do its part to secure the future of our planet and its people.

While many companies are making great strides and leading the way, others are only now taking their first steps.

“By providing an understanding of the simplest steps hotels can take to become more sustainable, the Basic principles of hotel sustainability will help raise the baseline of sustainability across the hospitality industry.

“This initiative is a stepping stone to the Sustainable Hospitality Alliance’s Pathway to Net Positive Hospitality, which will enable each hotel to take a strategic and incremental approach to achieving positive environmental impact, regardless of its starting point.”

Randy DurbandCEO of the Global Sustainable Tourism Council, said, “These basics of hotel sustainability are a great way for hotels to take the first step towards sustainability.

“The GSTC Industry Criteria for Hotels serves as the global standard for sustainable hospitality and the baseline to eight of those that were frequently mentioned by our global partners as essential first steps. As such, GSTC supports the enforcement of this program and we encourage non-compliant users are currently taking steps to act quickly to do so.”

On stage at his world summit in Manila, Julie Simpson told delegates that hotel groups, brands and operators, in addition to owners who represent a number of hotels, can become recognized supporters of WTTC by endorsing the initiative and completing the WTTC Trends Survey. green hosting (GLTS) to assess their performance and track progress.

Initially, eight of the 12 criteria are compulsory, while others can be taken on and covered in the first three years.

This provides a clear starting point for all stakeholders and will ensure that the minimum level of sustainability is achieved in the global hospitality industry.

To learn more about the Hotel Sustainability Basics Initiative, please click here

SOURCE World Travel and Tourism Council

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